About

Find out more about Lead Converter and the people behind it.

Say hello to the crew!

Philip Petrescu CEO & Co-founder

My passion has always been to create great software but when I’m not doing that I will settle for remotecontrolled helicopters and planes.

Nadina Predescu Development manager

I just love developing solutions for real-life problems and with software, you can build anything virtually and beyond.

Catalin Rosu Head of design

Because pushing pixels is too mainstream, I use the force to do that. Also, I enjoy playing with cutting edge CSS techniques.

Our story

Lead Converter was founded in 2012 and is a registered product of Caphyon, a private company founded in 2002 by two savvy entrepreneurs, Philip Petrescu and Catalin Rotaru.

The idea behind Lead Converter came from the online marketers’ need to faster increase conversion rates and capture more revenue from their visitors, without spending lots of money on advertising. It’s a well known fact that widgets are widely used in online advertisement because of their ability to capture qualified leads through targeted messages or personalized offers.

Isn’t a surprise anymore that people are always looking for bargains and promotions.

Marketers simply love widgets thanks to their flexibility and ease of use. That’s why Lead Converter empowers its users to display specific information without changing your website’s design. Plus no coding skills or HTML knowledge are required.

All you need to do is to insert once a small snippet of JavaScript code inside your website’s tag. Once you’ve done that, you are ready to start collecting valuable insights about visitors behavior and needs, so you can use this precious information to convert them into customers.

Beside its intuitive and easy to use user interface, Lead Converter offers multiple advantages as: fully customizable widgets, real-time analytics data, instant message notification, A/B testing, targeted traffic channels, unlimited combinations of color schemes, fonts and text.

Questions? We’re here to help.

Call us

We are available for phone support from Monday to Friday: 7 AM to 4 PM GMT (UTC).
  • United States: +1 650 963 5574
  • International, United Kingdom: +44 20 3608 0638

Headquarters

  • CAPHYON SRL, Str. Ana Ipatescu Nr. 51, Dolj, Craiova, 200340
  • European Union, Romania
  • Phone/Fax: 0351 414 273 / 0351 414 274 (Romanian inquiries only)

Research and Development

  • CAPHYON SRL, Str. Sfantu Dumitru, Nr. 8, Dolj, Craiova, 200413
  • European Union, Romania
  • Phone: n/a (email support only)